Hey there—Ryan here in a slightly gloomy LA ☀️. Here’s what I’m tracking today across entertainment, tech, and marketing:
The vibe shift is real—brands are whispering instead of shouting. Gap’s whimsical Sandy Liang spot nails that soft-sell magic just as aesthetic micro-tribes explode online, backed by new research showing subcultures are more alive than ever. It’s a good moment to ask: are the loudest brands the ones getting left behind?
A.I. is having a week, too. The NYT is pressing the thorny question of who pays when algorithms screw up, while Puck breaks down how smaller models are starting to outmaneuver Big Tech’s behemoths. And with new reporting on how people actually use ChatGPT, it’s clear we’re heading into an era where human quirks matter as much as model weights.
On the platform front, Tubi is flexing with its first slate of creator-led digital-first series—James Ponsoldt steering the vision gives it real indie juice. And Live Nation’s global fandom report drops the big takeaway: live experiences aren’t just entertainment anymore—they’re emotional infrastructure for fans.
Let’s get into it. 👇
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